This bracket, about the size of nine basketball courts or one acre, can be seen downtown Indy during the 2015 Men’s Final Four.
By now you’ve seen the men’s NCAA bracket on the side of the JW Marriott in downtown Indianapolis for a few weeks now. Each Monday, a crew updates it appropriately with four-foot tall nameplates.
Beginning tonight, March 30, the bracket will be lit up all night through the National Championship game on April 5th.
That’s the most notable, but just one of many things Indianapolis-based Sports Graphics has their hands in on during the 2015 NCAA Men’s Final Four. They outfitted all of the previous sites for this year’s tournament — women’s, too — with signage, and you’ll see their work throughout Indianapolis and Lucas Oil Stadium, host of the games on April 3rd and 5th.
VigilantSports.com talked with Sports Graphics owner Frank Hancock about the bracket, seen all over the world on social media, and the proud role the company is playing in branding both the game and this great city.
Watch the interview in the embedded player below: